Services
With over a decade of experience working on brand storytelling – spanning luxury campaigns to global digital-first retailers – I work with brands that need senior creative leadership without adding permanent headcount. Here's how we could work together...
What I
Offer
01
Fractional Creative Direction
Embedded creative leadership on a retainer basis — ongoing campaign direction, brand governance and team leadership, scaled to the days your brand needs.
03
Brand Identity & Guidelines
Logo design, visual identity systems and brand guideline development — built to hold consistency across markets, teams and touchpoints as a brand scales.
05
Brand Storytelling & Copywriting
Editorial-grade brand voice and campaign copy, informed by work published in Vogue, The Australian and more.
02
Project-Based Creative Direction
End-to-end direction for a single campaign or launch — concept, casting, styling, on-set direction and post-production, delivered to a defined scope and timeline.
04
AI-Assisted Content Production
Workflow design and team training in AI-assisted still and motion tools (Adobe Firefly, Midjourney, Runway) — scaling content output without scaling budget.
06
Art Direction
Casting, styling, hair and makeup direction, shot lists and on-set leadership, backed by an international network of photographers, stylists and production partners.